Set Up Your Own Business

Set Up Your Own Business: Open A Skin Clinic

The first course of its kind in the UK, ‘Open A Skin (or laser) Clinic’ will teach you how to turn your dream into a reality. Taught by technicians who have successfully opened their own skin & laser clinic, this course is broken into three sections:

Unit 1: Helps you with the logistics of setting up a business, namely planning and legal paperwork

Unit 2: This helps you with the all-important marketing aspect of setting up your own business.

Unit 3: Perfect for those who have already set up their own business, but would like help achieving targets, increasing sales and improving the overall running of the business.

Part 1 Business planning

This will offer you all the administrative and legal support you need to start your own business. Simply explained and full of real world examples, it offers advice on:

• Writing a business plan
• Legal structure
• License requirements
• Analysing your competition
• Profit forecasting
• Financial planning
• Building a Website
• Brand

Part 2: PR & Marketing

This module offers up invaluable content that includes tried and tested marketing methods. It includes:

• Google AdWords & Campaigns
• Social media management
• Content strategy implementation
• Brand positioning
• Website creation
• Pricing
• Print media

Part 3: Operations

With first-hand experience of setting up and running successful clinics, our teachers can teach you everything you need to know about the everyday running of your clinic. This includes:

• Staff management
• HR procedures
• Suppliers
• Consent forms
• Reception software
• Stock and asset management
• Consultation forms
• Targets & Commissions

After completing the course, you will receive all the paperwork you need to run a successful clinic such as:

Business plan

Staff Contracts

Staff Manual

Policies & Procedures

Target control paperwork

KPI paperwork

Marketing plan